Neon Valentines By Tracey Emin Take Over New York's Times Square.

Not only does this public art installation in New York's Times Square add some colorful romance to the city, but by snapping a pic of yourself amongst it and sharing it, you get a chance to win a digital limited edition by Tracey Emin, and that's something to set one's heart a-flutter.

The installation, "I Promise To Love You"

s[edition], the online platform for the world’s most renowned contemporary artists to sell their digital limited editions, brings celebrated British artist Tracey Emin to Times Square throughout February.


above: Tracey Emin: I Promise to Love You © Tracey Emin, Photograph by Ka-Man Tse, 2013.

“Every year I send valentines. This year I won’t have to. Times Square will do it for me,” said Tracey Emin. The title is her promise to love NYC, as well as individual promises to love one another.


above: artist Tracey Emin

The artwork, a dazzling visual valentine, will be shared with New Yorkers and visitors as part of a synchronized program on over fifteen of the largest digital displays in Times Square.

“I Promise to Love You”, premiered on February 1st and plays throughout the month as part of the “Midnight Moment”, a presentation of the Times Square Advertising Coalition (TSAC) and Times Square Arts. s[edition] helped bring these works to Times Square and they will all be available for sale simultaneously and exclusively at [s]edition.

February “Midnight Moment” features these neon works by Tracey Emin throughout February 2013, every night from 11.57pm – midnight:

above: I promise to love you, 2007

above: Love is what you want, 2011

above: I listen to the ocean and all I hear is you, 2011

above: When I held you I held your heart, 2012

above: can't believe how much (how much) I loved you, 2012

above: You touch my soul, 2012

Get in on the romance and show them your love!
Join Tracey Emin’s Digital Valentines in Times Square, Just Snap + tag + share your photo and they'll give you a digital limited edition by artist Tracey Emin.


above image composited by If It's Hip, It's Here using images from the midnight moment gallery and sedition's site.

• Snap a passionate photo in Times Square between 11:57pm and midnight with Tracey Emin’s art in the background
• Tweet or Instagram your photo with #MidnightMoment
• Follow @seditionart
• Win a Tracey Emin digital limited edition

Images of the installation in Time Square:




all images courtesy of www.seditionart.com

Galleries that represent Tracey Emin:
White Cube
48 Hoxton Square
London N1 6PB
UK
w: www.whitecube.com

Lehmann Maupin
540 West 26th Street
New York
NY10001
USA
w: www.lehmannmaupin.com

Galleria Lorcan O’Neill
1E VIA ORTI D’ALIBERT
ROMA 00165
ITALY
www.lorcanoneill.com

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Write by: Arek - Sunday, February 10, 2013